Lecture 1
- Introduction to Business & Technical Communication
- Books & Materials
- Modules
- Importance of Business & Technical Communication
- Types of Communication
Lecture 2
- Types of Oral communication
- Modes of Delivery
- Preparation and Delivery of a Presentation
- Delivery Guidelines
- Using Visual Aids
Lecture 3
- Writing a resume & letter of application
- Defining your objectives
- Planning
- Drafting
- Evaluating
- Revising
Lecture 4
- Target Audience
- Writing for Experts
- Types of Experts
- Audience’s use of Document
Lecture 5
Defining Objectives
Document Purpose
a. Explicit Purposes
To provide information
To give instructions
To persuade the reader
To enact (or prohibit) something
b. Implicit Purposes
To establish a relationship
To create trust and establish credibility
To document actionsLecture 6
- Tell how you want to change the readers’ attitudes.
- Learn your readers’ important characteristics.
- Learn the types of your possible readers.
- Fill in a sample worksheet that should be kept in mind when defining objectives.
- Learn the importance of ‘Appropriateness’ in business and technical communication.
Lecture 7
- Characteristics of Effective Technical Communication
- Good technical communication is:
- Accurate
- Clear
- Concise
- Coherent
- Appropriate
Lecture 8
- Completeness
- Guidelines to secure Completeness in your writing:
- Provide all necessary information.
- Answer all questions asked.
- Give something extra, only when desired.
- Credibility
- Conciseness
Lecture 9
- Consideration
- Ways to secure consideration are:
- Focus on ‘you’ Instead of ‘I’ or ‘we’.
- Show audience benefit or interest in the receiver.
- Emphasize positive, pleasant facts.
- Concreteness
- Guidelines to compose concrete & convincing messages:
- Use specific facts and figures.
- Put action in your verbs.
- Choose vivid, image-building words.
Lecture 10
- Clarity
- Do’s and Don’ts of Clarity
- Examples
- Checklist
- Courtesy
- Do’s and Don’ts of Courtesy
- Examples
- Checklist